JV success hinges on partner longevity: Noel Tata
Bengaluru: A successful joint venture is built on the chemistry and trust between partners rather than the business case, said Noel Tata, chairman of Tata Trusts.The remark comes after he led four major joint ventures, including one signed last year with Swiss commodities trading firm Mercuria. Tata was speaking at the annual alumni event of the Indian Institute of Management Bangalore."To me, the fundamental principle of a successful JV is the chemistry between the two partners... I don't spend as much time on the business case as I do on understanding who my counterpart is, how they manage t